The World of Playing Cards Logo
Published March 24, 2015 Updated March 19, 2022

Öbergs ‘Svenska Lloyd’

‘Svenska Lloyd’ shipping company playing cards published by J.O. Öberg & Son, Eskilstuna, c.1955.

Scandinavia Sweden Öbergs Shipping Add to Collection

Öbergs ‘Svenska Lloyd’

Svenska Lloyd / Swedish Lloyd was a shipping company based in Gothenborg. The original company was founded in 1869 and ceased in 1977. The business was transferred to the Brostrom Group which had become the majority shareholder in 1972.

‘Svenska Lloyd’ shipping company playing cards published by J.O. Öberg & Son, Eskilstuna, c.1955
‘Svenska Lloyd’ shipping company playing cards published by J.O. Öberg & Son, Eskilstuna, c.1955

Above: ‘Svenska Lloyd’ shipping company playing cards published by J.O. Öberg & Son, Eskilstuna, c.1955.

avatar
773 Articles

By Rex Pitts (1940-2021)

Member since January 30, 2009

Rex's main interest was in card games, because, he said, they were cheap and easy to get hold of in his early days of collecting. He is well known for his extensive knowledge of Pepys games and his book is on the bookshelves of many.

His other interest was non-standard playing cards. He also had collections of sheet music, music CDs, models of London buses, London Transport timetables and maps and other objects that intrigued him.

Rex had a chequered career at school. He was expelled twice, on one occasion for smoking! Despite this he trained as a radio engineer and worked for the BBC in the World Service.

Later he moved into sales and worked for a firm that made all kinds of packaging, a job he enjoyed until his retirement. He became an expert on boxes and would always investigate those that held his cards. He could always recognize a box made for Pepys, which were the same as those of Alf Cooke’s Universal Playing Card Company, who printed the card games. This interest changed into an ability to make and mend boxes, which he did with great dexterity. He loved this kind of handicraft work.

His dexterity of hand and eye soon led to his making card games of his own design. He spent hours and hours carefully cutting them out and colouring them by hand.


Related Articles

Woodblock and Stencil Jack of Clubs

Woodblock and Stencil Jack of Clubs

A limited edition art print of the Jack of Clubs 1984 woodblock joker.

Woodblock and Stencil King of Diamonds

Woodblock and Stencil King of Diamonds

A limited edition art print of the King of Diamonds 1984 woodblock joker.

Woodblock and Stencil Joker

Woodblock and Stencil Joker

A limited edition art print of the 1984 woodblock joker.

Woodblock and Stencil Jack of Hearts

Woodblock and Stencil Jack of Hearts

A limited edition art print of the Jack of Hearts 1984 woodblock joker.

2005 Absolut Deck

Absolut Deck

Promotional deck published for Absolut Vodka in Sweden.

2000 Sweden playing cards

Sweden playing cards

Named characters from Swedish history.

1990 Sally Ferries playing cards

Sally Ferries playing cards

Sally Ferries Euro playing cards and phrase pack, United Kingdom, c.1990s.

1975 Compagnie Maritime des Chargeurs Réunis

Compagnie Maritime des Chargeurs Réunis

French navigators and explorers on a promotional pack for the C.M.C.R shipping company.

1953 American President Lines

American President Lines

American President Lines shipping souvenir playing cards, early to mid-1950s.

1994 Schweden Spielkarten

Schweden Spielkarten

54 different souvenir views of famous people and places in Sweden.

1990 The Saab 900 Convertible playing cards

The Saab 900 Convertible playing cards

A flicker pack with different backs, advertising the Saab 900 Convertible motor car.

1933 De La Rue 1932-1933 Sample Book of Advertising cards

De La Rue 1932-1933 Sample Book of Advertising cards

Complete contents of a sample book of advertising cards by De La Rue

2015 No. 17 (Bicycle®) playing cards

No. 17 (Bicycle®) playing cards

No. 17 playing cards designed by Lorenzo Gaggiotti, Sweden, 2015.

1991 SCANIA 1891-1991

SCANIA 1891-1991

Centenary playing cards illustrating vintage trucks and buses produced by the Swedish company Scania...

2007 Jazz Legends playing cards

Jazz Legends playing cards

52 different photographs of famous jazz musicians.

2004 Football playing cards

Football playing cards

52 different legends from the world of football.

1909 Dietsche Playing Cards for the Dutch Shipping Company

Dietsche Playing Cards for the Dutch Shipping Company

A beautiful early pack from The Dutch Playing Card factory.

1997 Politisk Tarot

Politisk Tarot

Swedish politicians caricatured by Dan Glimne in a set of Tarot trumps.

1971 Sigma Coatings

Sigma Coatings

Advertising pack for a company supplying marine paints.

1900 Wüst playing cards with International scenic aces
Majas Alfabets Spel

Majas Alfabets Spel

Majas Alfabets Spel beautifully illustrated by Lena Andersson, 1980s.

1988 Deutfracht Seereederei Rostock II

Deutfracht Seereederei Rostock II

Maritime deck designed by Klaus Ensikat for Deutsche Seereederei Rostock, GDR.

Souvenir of Norway

Souvenir of Norway

Souvenir of Norway deck.

2018 Kalevala

Kalevala

Kalevala playing cards by Sunish Chabba and Ishan Trivedi inspired by ancient Finnish mythology.

2002 Moviestars

Moviestars

Moviestars from the golden age of cinema by Offason AB of Sweden, c.2002.

M/S Kronprins Harald

M/S Kronprins Harald

Souvenir of Jahre Line Ferry M/S Kronprins Harald

2004 Servicio de Hidrografía Naval

Servicio de Hidrografía Naval

125th anniversary of the Argentine Naval Hydrographic Service, 2004.

1940 Convoy

Convoy

“Convoy” WW2 card game published by Tree Brand c.1940, based on wartime naval convoys.

1885 Ship Sails

Ship Sails

“Ship Sails” card game c.1885.

1905 Sefite card game

Sefite card game

“Sefite” card game, Woolley & Co,. Ltd, London, c.1905

1939 Royal Dutch Mail

Royal Dutch Mail

Elegant “Nieuw Neerlandia” pattern designed by M.A. Koekkoek and produced by Speelkaartenfabriek Ned...

1990 Views from Norway

Views from Norway

“54 Views from Norway” souvenir playing cards published by Normanns Kunstforlag A/S, c.1990s.

1938 Speelkaartenfabriek Nederland Maritime Deck

Speelkaartenfabriek Nederland Maritime Deck

Dutch Maritime pack designed by J.Verhoeven and printed by Speelkaartenfabriek Nederland c1938

1925 Pneumatic Series ‘F’

Pneumatic Series ‘F’

De la Rue Pneumatic Series ‘F’ playing cards, c.1925.

Historic Ships

Historic Ships

“Historic Ships” quartet game from Czechoslovakia illustrated by Jaromír Vraštil.

Warburg’s Danske

Warburg’s Danske

Warburg’s Danske playing cards published by Aktieselskabet Emil Jensen, København, 1944.

1935 Warburg’s Skandinaviske Bridge Kort

Warburg’s Skandinaviske Bridge Kort

“Warburg’s Skandinaviske Bridge Kort” published by Aktieselskabet Emil Jensen, København, c.1935.

VR-VISA

VR-VISA

VR-VISA playing cards published by VR Group, the state-owned railway company in Finland.

Löjliga Spel Kort

Löjliga Spel Kort

Facsimile edition of “Löjliga Spel Kort” (1825) illustrated playing cards from Sweden, showing scene...

Jacob Bagges AB

Jacob Bagges AB

Playing cards published by Jacob Bagges AB Stockholm, close copies of Dondorf designs.

Standard Handa Pattern

Standard Handa Pattern

Standard Danish playing cards made by Handa, Copenhagen.

Öbergs ‘Svenska Lloyd’

Öbergs ‘Svenska Lloyd’

‘Svenska Lloyd’ shipping company playing cards published by J.O. Öberg & Son, Eskilstuna, c.1955.

Åkerlund & Rausing

Åkerlund & Rausing

Swedish style pack by Åkerlund & Rausing, Stockholm, 1931-1937

1958 Öbergs ‘Comedia’

Öbergs ‘Comedia’

Öbergs “Comedia” playing cards designed by Stig Lindberg from Sweden, c.1958