The Carreras Fortune Telling Cards were published in 1926 for W.D. & H.O. Wills, Bristol, and issued by Carreras Ltd in various sizes (wide and narrow size) and formats (playing-card inserts or figures). The cards were printed by chromo-lithography by B. Dondorf in Germany, based on the Dondorf Lenormand fortune-telling cards made in the 1880s. A single card was enclosed inside every packet of Black Cat cigarettes. Black Cat was launched in 1904 and became the first cigarette in the United Kingdom to contain coupons which were redeemable for gifts. These coupons evolved into the collectible cards which became a huge marketing success. See also: Wikipedia article • Cartes Lenormand by H.P. Gibson • Mlle Lenormand Fortune Telling cards by Vereinigte Stralsunder Spielkartenfabriken.