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Playing cards have been with us since the 14th century, when they first entered popular culture. Over the centuries packs of cards, in all shapes and sizes, have been used for games, gambling, education, conjuring, advertising, fortune telling, political messages or the portrayal of national or ethnic identity. All over the world, whatever language is spoken, their significance is universal. Their popularity is also due to the imaginative artwork and graphic design which is sometimes overlooked, and the “then & now” of how things have changed.

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carreras

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Carreras Fortune Telling Cards

Carreras Fortune Telling Cards, 1926

Carreras Fortune Telling Cards

Carreras Ltd Playing Cards and Dominoes, 1929

Carreras Ltd miniature playing cards and dominoes, 1929

Carreras Ltd Playing Cards and Dominoes, 1929

Carreras Ltd Tobacco Advertising

Carreras issued a number of advertising packs, cigarette and trade cards, miniature packs, etc during the 1920s and 30s.

Carreras Ltd Tobacco Advertising