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Playing cards have been with us since the 14th century, when they first entered popular culture. Over the centuries packs of cards, in all shapes and sizes, have been used for games, gambling, education, conjuring, advertising, fortune telling, political messages or the portrayal of national or ethnic identity. All over the world, whatever language is spoken, their significance is universal. Their popularity is also due to the imaginative artwork and graphic design which is sometimes overlooked, and the “then & now” of how things have changed.

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playboy

4 Articles

Playboy Fragrances, 2010

In 2010 Playboy Fragrances (Coty) released a 'gaming' set promotion comprising two decks of identical cards, one set of five dice and poker chips.

Playboy Fragrances, 2010

Esquire Magazine

Promotional deck produced by the British gentleman’s magazine “Esquire” c.2002.

Esquire Magazine

Cocktail

Aluminium playing cards manufactured by Häusermann United Chemical and Metal Engraving Co., Vienna, c.1925

Cocktail

Axe Deodorant

Clearly promoting good personal hygiene, each card shows a young, pouting female model posing seductively and appealing to the playboy.

Axe Deodorant