Advertising and publicity playing cards manufactured by JOKER S.A.I.C., Chorroarín 1068, Buenos Aires, c.1980-present.
Joker S.A.I.C. produce a wide range including children's card games, tarot cards and advertising decks, some examples of which are shown on this page, alongside their
standard Spanish-suited and Anglo-American playing cards.
Above: promotional deck for Nobleza Gaucha Mate, showing the word 'joker' on the four of cups from before the
new logo was designed. The address is given as Tacauri 127, which gives an estimated date of c.1979. At this time
the cards were probably still being manufactured by Cía Fabril Financiera S.A.
Above: promotional deck for Esso petroleum, showing the word 'joker' on the four of cups and joker from before the new
logo was designed, as shown in the examples below. However, the address is already given as Chorroarín 1068, which gives an estimated date
Below: further examples of advertising cards produced by Joker S.A. from the late-1980s, 90s and more recently. In Spanish-suited packs, the 'Joker' logo appears on the fours of cups, the jokers and the box. The French-suited packs have elaborately patterned court card designs, which were inherited from Cía Fabril Financiera.
Above: promotional deck for Blenders Whisky with jumbo indices manufactured by Joker, S.A., c.2006.
Above: standard English courts for Martini, published by Meyer Action Marketing and manufactured by Joker, S.A., c.2006.