The World of Playing Cards Logo

Bischofszell

Published February 21, 2024 Updated February 21, 2024

Advertising pack for the food producer Bischofszell, designed by Heinz Looser-Brenner, with non-standard suits.

1987 Switzerland AGMüller Heinz Looser-Brenner Advertising Food & Cooking Suits

Bischofszell Nahrungsmittel AG produces a wide variety of items such as fruit juices, jams, canned food and convenience food for the Swiss supermarket chain Migros. It takes its name from the city in which it is situated, Bischofszell in the canton of Thurgau. For this pack, the designer Heinz Looser-Brenner from Zürich has replaced the traditional Swiss-German suits with suits of carrots, beans, peas and cherries. The Kings are chefs, the Obers waiters, and the Unders farmers, all with fruit or vegetable heads. The logo of the company appears on the reverse against a background of red and yellow zigzag lines.

Bischofszell advertising playing cards made by AGMüller, Neuhausen am Rheinfall, Switzerland, 1987 Bischofszell advertising playing cards made by AGMüller, Neuhausen am Rheinfall, Switzerland, 1987 Bischofszell advertising playing cards made by AGMüller, Neuhausen am Rheinfall, Switzerland, 1987 Bischofszell advertising playing cards made by AGMüller, Neuhausen am Rheinfall, Switzerland, 1987

Above: Bischofszell advertising playing cards designed by Heinz Looser-Brenner and produced by AGMüller, Neuhausen am Rheinfall, Switzerland, 1987. 36 cards. Size: 57 x 89 mm.

References

Fournier Museum Catalogue, Vol. III, Switzerland 171.

avatar
544 Articles

By Roddy Somerville

Member since May 31, 2022

Roddy started collecting stamps on his 8th birthday. In 1977 he joined the newly formed playing-card department at Stanley Gibbons in London before setting up his own business in Edinburgh four years later. His collecting interests include playing cards, postcards, stamps (especially playing cards on stamps) and sugar wrappers. He is a Past President of the Scottish Philatelic Society, a former Chairman of the IPCS, a Past Master of the Worshipful Company of Makers of Playing Cards and Curator of the WCMPC’s collection of playing cards. He lives near Toulouse in France.


Leave a Reply

Default Avatar
Your Name
Just now

Create account to comment Your comment here. Your comment here. Your comment here. Your comment here. Your comment here. Your comment here. Your comment here. Your comment here. Your comment here. Your comment here. Your comment here. Your comment here. Your comment here. Your comment here. Your comment here. Your comment here. Your comment here. Your comment here. Your comment here. Your comment here. Your comment here. Your comment here. Your comment here. Your comment here. Your comment here. Your comment here. Your comment here. Your comment here. Your comment here. Your comment here. Your comment here. Your comment here.


Related Articles

1953 Simpson (Piccadilly) playing cards

Simpson (Piccadilly) playing cards

Innovative advertising pack for Simpsons of Piccadilly designed by André François.

1989 Hamlet Cigars

Hamlet Cigars

Advertising deck for “Hamlet mild cigars”, a Benson & Hedges product.

1972 Smith-Corona Marchant

Smith-Corona Marchant

Simplified yet colourful court card designs by Avoine for Smith-Corona Marchant.

2000 Austria Ski Team playing cards

Austria Ski Team playing cards

Photos of members of the Austrian skiing team replace the normal courts on two different packs.

1996 Unimog UX 100

Unimog UX 100

Cartoons promoting the Unimog UX 100, a small truck produced by Mercedes-Benz.

1996 Star Trek® – The Original Series

Star Trek® – The Original Series

Promotional pack for CIC Video with characters and starships from the original series of Star Trek. ...

2019 Baraja de la Cocina Española

Baraja de la Cocina Española

A celebration of Spanish gastronomy, with designs by Silja Götz employing non-standard suits.

Classification of Numeral Card Designs in French-suited packs

Classification of Numeral Card Designs in French-suited packs

The classification of numeral cards in French-suited packs, covering various pip designs in over 400...

1994 Medizin Skat

Medizin Skat

Promotional pack for a hospital group in the Saarland, with non-standard suits and courts designed b...

2006 Naipes Kukuxumusu

Naipes Kukuxumusu

A 52-card Spanish-suited advertising pack for a clothing company in Pamplona.

Why our playing-cards look the way they do

Why our playing-cards look the way they do

Analysis of early playing card designs: origins, suit differences, standardization, technological ad...

Introduction to Collecting Themes

Introduction to Collecting Themes

Playing cards can be broadly categorised into standard and non-standard designs, with collectors app...

1996 I Tarocchi del Buongustaio

I Tarocchi del Buongustaio

A less-than-serious set of major arcana on a gourmet theme, with designs by Cosimo Musio.

1981 Haushaltgeräte

Haushaltgeräte

Publicity pack for VEB Kombinat Haushaltgeräte, makers of household goods, with designs by Volker Ha...

2024 Traditional Cyprus Recipes

Traditional Cyprus Recipes

Traditional recipes from Cyprus, with a small photo of each dish.

1961 Sweetule Natural History cards

Sweetule Natural History cards

Small cards featuring natural history subjects, given away with packets of sweet cigarettes.