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Playing cards have been with us since the 14th century, when they first entered popular culture. Over the centuries packs of cards, in all shapes and sizes, have been used for games, gambling, education, conjuring, advertising, fortune telling, political messages or the portrayal of national or ethnic identity. All over the world, whatever language is spoken, their significance is universal. Their popularity is also due to the imaginative artwork and graphic design which is sometimes overlooked, and the “then & now” of how things have changed.

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Nestlé

3 Articles

Nestlé ‘Happy Families’

‘Happy Families’ published by Nestlé in 1935.

Nestlé ‘Happy Families’

Busy Families

C. W. Faulkner’s “Busy Families”, c.1903.

Busy Families

Spanish suited pack for Nestlé

Spanish-suited pack produced by Chas Goodall & Son Ltd for South America.

Spanish suited pack for Nestlé