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Playing cards have been with us since the 14th century, when they first entered popular culture. Over the centuries packs of cards, in all shapes and sizes, have been used for games, gambling, education, conjuring, advertising, fortune telling, political messages or the portrayal of national or ethnic identity. All over the world, whatever language is spoken, their significance is universal. Their popularity is also due to the imaginative artwork and graphic design which is sometimes overlooked, and the “then & now” of how things have changed.

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distillery

9 Articles

Hendrick’s Gin

Nice advertising deck for Hendrick’s Gin, c.2015.

Hendrick’s Gin

Old Huckleberry Kentucky Bourbon Whiskey

Old Huckleberry Kentucky Bourbon Whiskey with a retro vintage feel

Old Huckleberry Kentucky Bourbon Whiskey

Pedro Domecq

Anglo-American pattern for Pedro Domecq Mexican brandy made by Productos Leo S.A., c.2000

Pedro Domecq

Genever Giraf

Dutch pattern advertising deck for Genever Giraf made by Van Genechten in the 1950s.

Genever Giraf

Naipes “La Estrella” for BOLS by Igor Domicelj, Bs Aires, c.1954

Naipes “La Estrella” Spanish-suited playing cards made for BOLS gin by Igor Domicelj, Buenos Aires, c.1954

Naipes “La Estrella” for BOLS by Igor Domicelj, Bs Aires, c.1954

Dutch Pattern for Van Perlstein

Brepols Dutch Pattern for Van Perlstein distillery, c.1960.

Dutch Pattern for Van Perlstein

Johnnie Walker Whisky

Johnnie Walker Whisky playing cards by Héron.

Johnnie Walker Whisky

Gordon’s Gin

Gordon’s Gin branded playing cards themed with limes, lemons and ice cubes, 2000.

Gordon’s Gin

Black & White Whisky by Nintendo

Whisky advertising playing cards manufactured by Nintendo Playing Cards Co Ltd for Dodwell & Co., 1960s.

Black & White Whisky by Nintendo