Four Roses Bourbon Whiskey
Promotional playing cards for a brand of Kentucky Straight Bourbon Whiskey.
Trappers, pioneers, cowboys, Indians and military figures adorn this pack promoting Four Roses Bourbon, a brand of American whiskey from Kentucky. There is a certain unity of colour within each suit. The indices on the diagonally divided double-ended court cards are in French. Uncle Sam is featured on the Jokers. This attractive pack was offered as a free gift with bottles of the product sold in France. See the box►
Above: Four Roses Bourbon Whiskey promotional playing cards printed by Carta Mundi for Perrier Jouet, France, c1992. 52 cards + 2 (identical) Jokers + 2 extra cards (with rules in French for poker and gin rummy) in tuck box. Size: 56 x 87 mm.
Another edition of this pack has indices in English, “CARTA MUNDI” printed on the Ace of Spades, and three identical Uncle Sam Jokers but no extra cards with card game rules. The back design is different from the one in the pack made for the French market.
By Roddy Somerville
France • Member since May 31, 2022 • Contact
Roddy started collecting stamps on his 8th birthday. In 1977 he joined the newly formed playing-card department at Stanley Gibbons in London before setting up his own business in Edinburgh four years later. His collecting interests include playing cards, postcards, stamps (especially playing cards on stamps) and sugar wrappers. He is a Past President of the Scottish Philatelic Society, a former Chairman of the IPCS, a Past Master of the Worshipful Company of Makers of Playing Cards and Curator of the WCMPC’s collection of playing cards. He lives near Toulouse in France.
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