Mercante in Fiera di Jacovitti

Published September 24, 2023 Updated September 24, 2023

Traditional Italian card game with comic designs by Benito Jacovitti.

1975 ItalyCartoonHumourBenito JacovittiModianoMercante in Fiera

The traditional Italian card game Mercante in Fiera (in English, Merchant at the Fair) uses two packs of 40 cards, each with a different back colour or design. In this set, the famous Italian comic artist Benito Jacovitti (1923-1997) has created humorous, sometimes crazy designs, often playing on or distorting Italian words for comic effect. Each image is set against a strong background colour. The cards are numbered 1 to 40, each with a title in Italian. The accompanying rules are in Italian only. See the rules leaflet

‘Mercante in Fiera di Jacovitti’ card game printed and published by Modiano, Trieste, Italy, c1975 ‘Mercante in Fiera di Jacovitti’ card game printed and published by Modiano, Trieste, Italy, c1975

Above: ‘Mercante in Fiera di Jacovitti’ card game printed and published by Modiano, Trieste, Italy, c1975. 2 x 40 cards + leaflet with rules in Italian in tuck box. Size: 63.5 x 88 mm.

• See the box

avatar
665 Articles

By Roddy Somerville

France • Member since May 31, 2022

Roddy started collecting stamps on his 8th birthday. In 1977 he joined the newly formed playing-card department at Stanley Gibbons in London before setting up his own business in Edinburgh four years later. His collecting interests include playing cards, postcards, stamps (especially playing cards on stamps) and sugar wrappers. He is a Past President of the Scottish Philatelic Society, a former Chairman of the IPCS, a Past Master of the Worshipful Company of Makers of Playing Cards and Curator of the WCMPC’s collection of playing cards. He lives near Toulouse in France.

Activity for Mercante in Fiera di Jacovitti

Sign in to comment or save this article.


Related Articles

2018 Modiano Napoletane Cards

Modiano Napoletane Cards

From Trieste with Pride – a 150th Anniversary Edition of the Neapolitan Pattern.

1914 Czech National Patterns by S.D. Modiano

Czech National Patterns by S.D. Modiano

Modiano produced cards with the Prague and Trappola patterns in the early 20th century.

1982 Emilio Tadini playing cards

Emilio Tadini playing cards

Beautiful dreamlike playing card designs by Emilio Tadini.

1914 Austrian Tarock by S.D. Modiano

Austrian Tarock by S.D. Modiano

Modiano’s Austrian Tarock with country scenes has been in production for over 100 years.

1951 Carte da gioco anticomuniste del Comitato civico

Carte da gioco anticomuniste del Comitato civico

Anti-Communist propaganda pack with satirical designs by Benito Jacovitti.

1977 Il Quinto Seme

Il Quinto Seme

An Italian pack with a fifth suit of “amici” (“friends”).

1993 Topolino Fiat Cinquecento

Topolino Fiat Cinquecento

Fully illustrated Italian Disney pack advertising the Fiat Cinquecento, made by Modiano, Trieste, It...

Gó Succo

Gó Succo

Gó Succo fruit juice promotion deck featuring Walt Disney cartoons.

Triestine Pattern

Triestine Pattern

The Triestine pattern is derived from the Venetian (Trevisane) pattern but with its own characterist...

Primiera Bolognese

Primiera Bolognese

Primiera Bolognese by Modiano, c.1975

Bergamasche Pattern

Bergamasche Pattern

Bergamasche Pattern by Modiano, 1970s.

1960 Tarocco Siciliano

Tarocco Siciliano

The highly individual Sicilian Tarot has the Italo-Portuguese suit system with straight, interlockin...

1990 Club Bridge

Club Bridge

Modiano’s ‘Club Bridge’ is a new edition of a stylish deck originally published in c.1895.

Piacentine Pattern

Piacentine Pattern

Piacentine Pattern, several double-ended versions.

1949 Piedmont Pattern

Piedmont Pattern

The Piedmont pattern is a very close relative to the French 'Paris' pattern. The courts are not name...

1929 Lombardy (or Milanesi) pattern

Lombardy (or Milanesi) pattern

The origins of the Lombardy pattern probably lie in the early 19th century when it was a full-length...

1925 Trevisane pattern

Trevisane pattern

The double-ended version of the ‘Trevisane’ pattern originated in the early 19th century.

Sicilian Pattern

Sicilian Pattern

The Sicilian pack has a similar composition to the Neapolitan pack, and is small and squat in appear...

Neapolitan Pattern

Neapolitan Pattern

Cartine da Gioco Vesuvio miniature Neapolitan pattern.

1950 Brescia pattern

Brescia pattern

The Brescia pattern contains elements which come from a past age.


Sign in with Google