More Menthol Filter Cigarettes
Elongated cards with designs by Wong Yui Man advertising More cigarettes.
More cigarettes were introduced in 1974. They were 120 mm in length, hence these elongated cards of almost exactly the same length. The cards were designed by Wong Yui Man whose name appears very discreetly on the King of Spades. The designs are predominantly red, yellow and green, and were probably intended to be updated versions of standard cards, with more modern features and stripped of most of their traditional attributes. The kings have distinctly Chinese-style moustaches.
Above: More Menthol Filter Cigarettes advertising playing cards with designs by Wong Yui Man, made in Hong Kong, c1975. 52 cards + 2 (identical) Jokers. Size: 48 x 122 mm.
By Roddy Somerville
France • Member since May 31, 2022
Roddy started collecting stamps on his 8th birthday. In 1977 he joined the newly formed playing-card department at Stanley Gibbons in London before setting up his own business in Edinburgh four years later. His collecting interests include playing cards, postcards, stamps (especially playing cards on stamps) and sugar wrappers. He is a Past President of the Scottish Philatelic Society, a former Chairman of the IPCS, a Past Master of the Worshipful Company of Makers of Playing Cards and Curator of the WCMPC’s collection of playing cards. He lives near Toulouse in France.
Activity for More Menthol Filter Cigarettes
Sign in to comment or save this article.
Related Articles
Ogdens Beauties & Military cigarette cards
Cigarette cards featuring beauties and military uniforms with playing-card insets.
Hamlet Cigars
Advertising deck for “Hamlet mild cigars”, a Benson & Hedges product.
Eurocell® playing cards
Promotional playing cards produced by Eurocell® (UPVC window, door, conservatory and roofline system...
Virginia Slims
Tasteful advertising pack promoting Virginia Slims cigarettes.
Cigar Bands
A collection of 24 cigar bands with miniature playing cards.
Bucktrout & Co. Ltd
Half-sized cigarette playing cards published by Bucktrout & Co., Ltd (Guernsey) c.1930.
Tobacco advertising
Advertising decks made in Belgium by A. Van Genechten, 1960s.
Permalon Ltd
Miniature playing cards advertising "Perma" smoking-related products featuring the "Perma Girl" on t...
John Player Special
John Player Special non-standard playing cards created by the illustrator Nick Price, 1987
Wills’s Happy Families game
Wills’s “Happy Families” cards were issued by the Imperial Tobacco Company (of Great Britain and Ire...
Standard Genoese
Van Genechten manufactured playing cards in various styles, including specially customised versions ...
Cía Chilena de Tabacos
Anglo-American style pack issued on behalf of the Cía Chilena de Tabacos, c.1930.
Carreras Ltd Playing Cards and Dominoes, 1929
Carreras Ltd miniature playing cards and dominoes, 1929
PromoGames
PromoGames advertising agency for Jockey Club, Hellmann’s, c.1998 onwards.
Industria Gráfica Pesout
Coimexpor Spanish-suited playing cards by Industria Gráfica Pesout, S.A., Buenos Aires, Argentina, c...
Biermans for the Estanco de Naipes del Peru
Standard Genoese pattern with French indices made by Biermans for Cigarrillo Holiday and the Estanco...
Cigarrillos Compadre, Peru, early 1900s
Spanish-suited playing cards for Cigarrillos Compadre, Peru, early 1900s
Cia Chilena de Tabacos
Spanish style pack issued on behalf of the Cía Chilena de Tabacos, c.1932.
Carreras Ltd Tobacco Advertising
Carreras issued a number of advertising packs, cigarette and trade cards, miniature packs, etc durin...
Roldan Tobacco Cards, Peru
Tobacco cards with miniature playing cards inset into top corners, printed by Litografía y Tipografí...
Most Popular
Our top articles from the past 60 days
