Carreras Ltd Tobacco Advertising

Published July 03, 1996 Updated July 15, 2022

Carreras issued a number of advertising packs, cigarette and trade cards, miniature packs, etc during the 1920s and 30s.

United KingdomAdvertisingTobaccoCarreras LtdDe la Rue

Carreras issued a number of packs of advertising playing cards, cigarette and trade cards, card games, miniature playing cards, dominoes, fortune telling cards, Alice in Wonderland and Happy Family cards during the 1920s and 30s.

deck advertising Craven A Cigarettes by De La Rue, mid-to-late 1940s

Above: deck advertising Craven ‘A’ Cigarettes by De La Rue, 52 cards + 1 joker in box, mid-to-late 1940s. Image courtesy Matt Probert.

Craven 'A' virginia cigarettes Playing Cards & Dominoes, 1929

Scoop card game, c.1910

Scoop card game promoting Black Cat Virginia cigarettes, c.1910 Scoop card game promoting Black Cat Virginia cigarettes, c.1910

Above: Scoop card game promoting Black Cat Virginia cigarettes, c.1910. Courtesy Rex Pitts.

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By Simon Wintle

Spain • Member since February 01, 1996 • Contact

I am the founder of The World of Playing Cards (est. 1996), a website dedicated to the history, artistry and cultural significance of playing cards and tarot. Over the years I have researched various areas of the subject, acquired and traded collections and contributed as a committee member of the IPCS and graphics editor of The Playing-Card journal. Having lived in Chile, England, Wales, and now Spain, these experiences have shaped my work and passion for playing cards. Amongst my achievements is producing a limited-edition replica of a 17th-century English pack using woodblocks and stencils—a labour of love. Today, the World of Playing Cards is a global collaborative project, with my son Adam serving as the technical driving force behind its development. His innovative efforts have helped shape the site into the thriving hub it is today. You are warmly invited to become a contributor and share your enthusiasm.

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