The World of Playing Cards Logo
Published August 22, 2017 Updated June 06, 2022

Alitalia

Alitalia advertising deck produced by Premier Portfolio International Ltd.

Italy Premier Portfolio International Ltd Advertising Aviation

Alitalia advertising deck produced by Premier Portfolio International Ltd. The aces and courts have the same aircraft central design, while the pips have pips in the central disk.

Alitalia advertising deck produced by Premier Portfolio International Ltd Alitalia advertising deck produced by Premier Portfolio International Ltd

Above: Alitalia advertising deck produced by Premier Portfolio International Ltd. The cards come in plastic wrapper, no box.

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By Matt Probert

Member since March 02, 2012

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I have adored playing cards since before I was seven years old, and was brought up on packs of Waddington's No 1. As a child I was fascinated by the pictures of the court cards.

Over the next fifty years I was seduced by the artwork in Piatnik's packs and became a collector of playing cards.

Seeking more information about various unidentified packs I discovered the World of Playing Cards website and became an enthusiastic contributor researching and documenting different packs of cards.

I describe my self as a playing card archaeologist, using detective work to identify and date obscure packs of cards discovered in old houses, flea markets and car boot sales.


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2001 Hotel Lena

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2002 The world’s smallest playing cards

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2022 Billionaire Boys Club Playing Cards by Theory11

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2000 Airummy

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Souvenir pack made for the Malta Tourism Authority, Malta, c.2000.

2006 Benfiquista!

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Licensed and sponsored product for the Benfica Football Club, Lisbon, Portugal, 2006.

1986 Helmsley Hotels

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Publicity pack for the Harley and Helmsley Hotels, U.S.A., c.1986.

1910 C.L.Wüst Poster Stamps

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A set of advertising poster stamps for C.L.Wüst playing cards.

2015 Nomad Luxury Playing Cards

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Luxury playing cards produced by Theory11 in collaboration with The Nomad Hotel in New York City.

2002 Carte da Gioco Toscana

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1920 Chocolate playing cards with scenes from World War 1

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An extraordinary Spanish pack of chocolate advertising playing cards dating from 1920

1985 Garuda Indonesia Airline

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Souvenir pack from Garuda Indonesia, the national airline of Indonesia, c.1985.

2021 Avengers Playing Cards by Theory11

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1977 Bolzani e Spagnolo

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Stylish monochrome designs by the Archinstudio of Guido Bolzani and Gian-Piero Spagnolo, printed by Masenghini, Bergamo, Italy, 1977.

Beaujolais je t’aime …

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Pack promoting Beaujolais wine published by Editions du Nuton, France.

Gó Succo

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Gó Succo fruit juice promotion deck featuring Walt Disney cartoons.

1975 San Marino Souvenir

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San Marino stamp designs combined with photographic views by La Fotometalgrafica Emiliana, c.1975.

1965 El Al Airlines

El Al Airlines

Pack designed by Jean David (1908-93) for El Al Airlines. The courts are named after Biblical characters.

1824 Myriorama

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Myriorama of Italian scenery, 1824.

1962 Folk Cards

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2018 IBM Linux One

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Lion Coffee

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Lion Coffee Mother Goose card game, late 19th C.

2003 Portraits of a Lady

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2003 Alice

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2003 Liberty

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2004 Il Circo

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Il Circo illustrated by Jules Garnier, published by Lo Scarabeo, 2004.

William Tell

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1980 Gas Warm Homes

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Havermout Kwartetspel

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1982 Werbung die Sticht

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“Werbung die Sticht” deck with artwork by Fritz Bünzli to promote advertising on playing cards by AG Müller 1982.

1990 Baracca & Burattini

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Baracca & Burattini puppetry deck printed by Dal Negro, 1998.

1920 Periquito y Tontín Dominoes

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Periquito y Tontín Dominoes, featuring Feliz and Bonzo, 1920s.

2012 Dundas & Wilson Deal Winners

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2005 Martin Mystère

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Martin Mystère based on the comic book by Alfredo Castelli. The cards were designed by Giancarlo Alessandrini.

1985 Happy Gas Families

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Happy Gas Families published by British Gas, c.1985.

1989 My Goodness my Guinness

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Gilroy Special Edition Playing Cards to commemorate the centenary of the birth of John Gilroy, 1989.

1968 Hamm’s Beer

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Hamm’s Beer promotion deck with bear cartoons by Frank M. Antoncich 1968.

1984 Nationale-Nederlanden

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Nationale-Nederlanden insurance company, 1984.

1969 Investors Overseas Services

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Investors Overseas Services, Ltd. (IOS) by A. G. Müller (Schaffhausen), c.1969.

1946 Gibbs Happy Families

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Gibbs Happy Families card game promotion, both full sized and miniature versions, c.1946.