Aparcero
Naipes Argentinos 'La Partida' y 'Aparcero' published by Obsequios Empresarios Argentinos, Santa Fe.
Naipes Aparcero
Obsequios Empresarios Argentinos
Formerly: Catamarca 3360 “B”, Santa Fe
and: Avda Belgrano 124 - 3er piso, Buenos Aires. www.oea-regalosunicos.com.ar
Naipes Argentinos ‘La Partida’ y ‘Aparcero’ are exclusive, registered designs published by Obsequios Empresarios Argentinos as an attractive promotional gift for companies. Packs are therefore mostly found with advertising on the reverse, and are accompanied by a leaflet explaining the source of the designs by Juan Arancio. The court cards depict indigenous South American tribes which are integral to Argentinian national identity. Currently packs are printed by Gráfica 2001 but in the past other printers have been involved.
Above: cards from a modern edition of Naipes Argentinos 'La Partida' y 'Aparcero' published by Obsequios Empresarios Argentinos, Santa Fe. , printed by Gráfica 2001. In earlier editions the typeface used for the indexes was a sans serif, whereas in this example it is a seriffed typeface.
Corporate Promotions
Above: Naipes Argentinos 'La Partida' y 'Aparcero' published by Obsequios Empresarios Argentinos, Santa Fe. for Mastercard, 1990.
Above: Naipes Argentinos 'La Partida' y 'Aparcero' published by Obsequios Empresarios Argentinos, Santa Fe. for Rati Salil analgesic and anti-inflammatory cream, 2007.
Above: Naipes Argentinos 'La Partida' y 'Aparcero' published by Obsequios Empresarios Argentinos, Santa Fe. for Sancor Seguros, 2007.
By Simon Wintle
Spain • Member since February 01, 1996 • Contact
I am the founder of The World of Playing Cards (est. 1996), a website dedicated to the history, artistry and cultural significance of playing cards and tarot. Over the years I have researched various areas of the subject, acquired and traded collections and contributed as a committee member of the IPCS and graphics editor of The Playing-Card journal. Having lived in Chile, England, Wales, and now Spain, these experiences have shaped my work and passion for playing cards. Amongst my achievements is producing a limited-edition replica of a 17th-century English pack using woodblocks and stencils—a labour of love. Today, the World of Playing Cards is a global collaborative project, with my son Adam serving as the technical driving force behind its development. His innovative efforts have helped shape the site into the thriving hub it is today. You are warmly invited to become a contributor and share your enthusiasm.
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