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Naipes Triunfo for Fernet Branca

Published July 03, 1996 Updated July 11, 2023

Naipes TRIUNFO Spanish-suited playing cards for Fernet Branca by Cappellano, S.A., publishers and playing card manufacturers, Florencio Varela 542, Buenos Aires, Argentina, c.1955-60.

1955 Argentina Cappellano Triunfo Advertising Distillery

Above: the design of the logo and the details printed on the Four of Cups changes over the years.

Naipes TRIUNFO, c.1955-60

Spanish-suited playing cards for Fernet Branca by Cappellano, S.A., publishers and playing card manufacturers, Florencio Varela 542, Buenos Aires, Argentina, c.1955-60

Cappellano's business activities are described as "Industrial, Comercial, Inmobiliaria" on the Four of Cups, and the address is given as Fcio Varela 542, Villa Martellí, Buenos Aires and the telephone numbers are T.E. 740-8767 & 4205. The wrapper states "Edicion Estudio Negrin".

Naipes TRIUNFO for Fernet Branca by Cappellano, S.A., c.1955-60

Above: Naipes TRIUNFO for Fernet Branca by Cappellano, S.A., c.1955-60.

50 centavos brown tax band c.1960

Above: 50 centavos brown tax band of the type used on home-manufactured, Spanish-suited decks during the period 1944-1964, overstamped with the legend 'Cappellano S.A.' In conjunction with the "Marianne" tax stamp on the four of cups, the date can be estimated at around 1955-60.

advert for Naipes Triunfo, c.1950-55

Above: 1950s magazine advert for Naipes Triunfo emphasising their 'washable' quality. The advert states that Naipes Triunfo were also available in black wrappers. The company address is given as: Orestes A. Cappellano de Jorge C. Oneto, Florencia Varela 542, Villa Martelli and the telephone number is: 740-8767.

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By Simon Wintle

Member since February 01, 1996

Founder and editor of the World of Playing Cards since 1996. He is a former committee member of the IPCS and was graphics editor of The Playing-Card journal for many years. He has lived at various times in Chile, England and Wales and is currently living in Extremadura, Spain. Simon's first limited edition pack of playing cards was a replica of a seventeenth century traditional English pack, which he produced from woodblocks and stencils.


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