Chaudsoleil Wine

Published July 05, 2011 Updated August 06, 2023

Chaudsoleil Red Wine advertising playing cards from Morocco.

MoroccoAdvertisingArabicWineImprimerie Belles ImpressionsLa BelleSpanish Suited

Chaudsoleil Red Wine advertising playing cards

Cartes a Jouer La Belle, Casablanca, Morocco

manufactured in Morocco by Imprimerie Belles Impressions, S.A., Casablanca.

Morocco is relatively relaxed about alcohol considering it is a Muslim country. Morocco produces wine, the main growing areas being Guerrouane and Meknès. These Spanish-suited Moroccan playing cards advertising Chaudsoleil red wine feature the old, archaic “Spanish National” pattern, which is more or less obsolete in the rest of the world. It is still found in Morocco and one or two other North African and South American countries.

Spanish-suited playing-cards with advertising for Chaudsoleil red wine, manufactured by Imprimerie Belles Impressions, S.A., Casablanca, Morocco

Above: Spanish-suited playing cards with advertising for Chaudsoleil red wine on the reverse, manufactured in Morocco by Imprimerie Belles Impressions, S.A., Casablanca. 40 cards. The inscription “Ahi va” which traditionally was found on the Caballero of Cups has now been lost. The original wrapper is shown below.

wrapper from Spanish-suited playing-cards with advertising for Chaudsoleil red wine, manufactured by Imprimerie Belles Impressions, S.A., Casablanca, Morocco
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By Simon Wintle

Spain • Member since February 01, 1996

I am the founder of The World of Playing Cards (est. 1996), a website dedicated to the history, artistry and cultural significance of playing cards and tarot. Over the years I have researched various areas of the subject, acquired and traded collections and contributed as a committee member of the IPCS and graphics editor of The Playing-Card journal. Having lived in Chile, England, Wales, and now Spain, these experiences have shaped my work and passion for playing cards. Amongst my achievements is producing a limited-edition replica of a 17th-century English pack using woodblocks and stencils—a labour of love. Today, the World of Playing Cards is a global collaborative project, with my son Adam serving as the technical driving force behind its development. His innovative efforts have helped shape the site into the thriving hub it is today. You are warmly invited to become a contributor and share your enthusiasm.

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