Bodegas Trapiche

Published March 16, 2014 Updated July 06, 2022

Promotional playing cards produced for Bodegas Trapiche, designed to play Quartet games by collecting a wine bottle card with four matching glasses.

1998 ArgentinaAdvertisingWineBodegas TrapicheQuartet
Box from promotional pack for Bodegas Trapiche, designed by Zemma & Ruiz Moreno, c.1998

= Bodegas Trapiche = Saber & Placer =

These large sized promotional playing cards were produced for Bodegas Trapiche and given away at special functions. The cards show different wine varieties along with suggestions for a wide assortment of additional ingredients, such as currants, almonds, chilli, lemon, herbs, wood shavings etc. to enhance the pleasure and mystique of the wines. The pack contains 52 cards + 2 Jokers + 2 rule cards in a matching box. Designs by Zemma & Ruiz Moreno, c.1998.

The deck is designed to play Quartet type games by collecting the appropriate wine bottle along with four matching glasses, which are listed down the left-hand side, except the two Jokers which are empty wine glasses. Captions at the bottom of each set of wine glass cards spell out aphorisms of etiquette and wisdom for wine lovers and gourmets:

“Para apreciar mejor los buenos vinos disponga de copas adecuadas de fino cristal blanco transparente con prolongado pie y de formato ovoide ó tulipán”
“To better appreciate good wines provide suitably fine and clear glasses with long stems and ovoid or tulip shaped bowls”

“Saber acerca del vino, su historia, su elaboración, sus variedades, su origen, su esencia, su mística aumenta el placer al beberlo”
“Knowing about wine, its history, its development, its varieties, its origin, its essence, its mystique enhances the pleasure of drinking it”

Promotional pack for Bodegas Trapiche, designed by Zemma & Ruiz Moreno, c.1998

Above: large sized promotional pack for Bodegas Trapiche, given away at special function. Cards show different wines, apperitifs, etc. 52 cards + 2 Jokers + 2 rule cards in matching box. Designs by Zemma & Ruiz Moreno, c.1998.

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By Simon Wintle

Spain • Member since February 01, 1996 • Contact

I am the founder of The World of Playing Cards (est. 1996), a website dedicated to the history, artistry and cultural significance of playing cards and tarot. Over the years I have researched various areas of the subject, acquired and traded collections and contributed as a committee member of the IPCS and graphics editor of The Playing-Card journal. Having lived in Chile, England, Wales, and now Spain, these experiences have shaped my work and passion for playing cards. Amongst my achievements is producing a limited-edition replica of a 17th-century English pack using woodblocks and stencils—a labour of love. Today, the World of Playing Cards is a global collaborative project, with my son Adam serving as the technical driving force behind its development. His innovative efforts have helped shape the site into the thriving hub it is today. You are warmly invited to become a contributor and share your enthusiasm.

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