Progressive Whist Cards - page 3

There were various Sports and Sporting Whist themes... and soccer whist...

Above: Sports Whist score cards, one of the sporting themes used for progressive whist.

“Lucky” Whist and “Dansant” Whist. This latter, presumably, might lead to Matrimonial Whist.

Above: “Lucky” and “Dansant” Whist score cards, themed variations of progressive whist.

Advertising Score Cards

As usual, the cigarette and alcohol manufacturers were quick to respond to another new promotional opportunity. Some of these score cards were still being produced in the 1950s and 1960s.

Cigarettes.

Above: A Player’s Whist score card from the cigarette-advertising series.

Above: A Player’s Whist score card, one of the cigarette-branded promotional designs.

Above: A Gallaher’s Whist score card promoting the cigarette brand through a game-night accessory.

Above: An Ogden’s Whist score card using the tobacco brand’s promotional design.

Above: A Franklyn’s Whist score card from the cigarette advertising series.

Breweries and Distilleries.

Above: A brewery-branded Whist score card showing how drinks companies joined the promotional market.

Above: A Newcastle Brewery Whist score card, another drinks-company promotional design.

Above: A Whiteway’s Whist score card from the brewery and distillery group.

Above: A Fowlers Whist score card, extending branded advertising into other consumer products.

Above: A Johnny Walker Whist score card promoting the whisky brand.

And other products...

Above: A Feathery Flake Flour Whist score card, showing the range of non-tobacco products used in promotions.

Above: A Sanatogen Tonic Wine Whist score card, another example of branded advertising through card games.