The World of Playing Cards Logo
Published March 31, 2013 Updated October 01, 2022

Austrian Lloyd Steamship Company

Possibly one of the most beautiful decks produced for commercial purposes, this was printed by Modiano for the Austrian Lloyd Steamship Company of Trieste in c.1895

1895 Italy Modiano Centaur Advertising Shipping Add to Collection

Centaur: Austrian Lloyd Steamship Company

Possibly one of the most beautiful decks produced for commercial purposes, this was printed by S. D. Modiano for the Austrian Lloyd Steamship Company of Trieste in c.1895. The Aces and jokers have maritime references, and the back is an advertisement for the shipping line. The deck has the title “Centaurus” on the extra card and a sailor on the Joker.

Above: “Centaurus” playing cards made by Modiano for the Austrian Lloyd Steamship Company, c.1895. The four Aces feature maritime artwork and the pack also includes a “Funny Joker” and a title card. Images courtesy Rod Starling & Barney Townshend.

Several later editions have been published with different artwork on the four Aces and Joker, including indices in the margins (see “Club Bridge”). A patience size edition is also known. A replica was also sold with an Italian magazine in the eighties, also printed by Modiano, with the magazine's logo on the back. They also added instructions to predict the future with the cards.


REFERENCES

Segeth, Uwe-Volker: Spielkarten Jugendstil und Art Déco, Edition Christian Brandstätter, Wien, 1994

avatar
131 Articles

By Barney Townshend

Member since October 06, 2015

Retired Airline Pilot, interested in: Transformation Playing Cards, Karl Gerich and Elaine Lewis. Secretary of the EPCS. Treasurer of the IPCS.


Related Articles

Woodblock and Stencil Joker

Woodblock and Stencil Joker

A limited edition art print of the 1984 woodblock joker.

Woodblock and Stencil Jack of Clubs

Woodblock and Stencil Jack of Clubs

A limited edition art print of the Jack of Clubs 1984 woodblock joker.

Woodblock and Stencil King of Diamonds

Woodblock and Stencil King of Diamonds

A limited edition art print of the King of Diamonds 1984 woodblock joker.

Woodblock and Stencil Queen of Clubs

Woodblock and Stencil Queen of Clubs

A limited edition art print of the Queen of Clubs 1984 woodblock joker.

2021 Le Monde Primitif Tarot

Le Monde Primitif Tarot

Facsimile edition produced by Morena Poltronieri & Ernesto Fazioli of Museo Internazionale dei Taroc...

1996 I Tarocchi del Buongustaio

I Tarocchi del Buongustaio

A less-than-serious set of major arcana on a gourmet theme, with designs by Cosimo Musio.

1981 Haushaltgeräte

Haushaltgeräte

Publicity pack for VEB Kombinat Haushaltgeräte, makers of household goods, with designs by Volker Ha...

1975 Poker Lusso

Poker Lusso

Richly costumed courts on a luxury poker pack from Masenghini.

1980 Club Soft Drinks

Club Soft Drinks

Promotional pack for Club soft drinks with amusing illustrations of different kinds of ‘club’.

1984 Mit Rhino auftrumpfen

Mit Rhino auftrumpfen

Black rhinos on a publicity pack for Armstrong, a flooring company, with comic designs by Pit Flick....

2018 Marmite

Marmite

Fifty-Four images celebrating a UK savoury spread, that has been around one hundred and twenty two y...

1997 Pinocchio playing cards

Pinocchio playing cards

Comic book drawings inspired by Carlo Collodi’s children’s classic, Pinocchio.

1980 Le Ore playing cards

Le Ore playing cards

Caricatures of famous personalities from the late 1970s for the Italian magazine Le Ore.

G&G Armament playing cards

G&G Armament playing cards

G&G Armament Airsoft replica gun playing cards from Taiwan.

1984 Carte Romantiche Italiane

Carte Romantiche Italiane

Scenes of life and the theatre in Milan towards the second half of the 19th century.

2005 Absolut Deck

Absolut Deck

Promotional deck published for Absolut Vodka in Sweden.

1977 Lo Stampatore

Lo Stampatore

‘Lo Stampatore’ linocut images created by Sergio Favret, published as a deck of cards by Editions So...

2001 Kuzco, l’empereur mégalo

Kuzco, l’empereur mégalo

Notched cards featuring toys representing characters from the Disney film Kuzco, as offered by McDon...

1985 Hilti I

Hilti I

Promotional pack for Hilti power tools, with courts in medieval costume and non-standard pips.

2015 Leonardo collection

Leonardo collection

Leonardo collection playing cards with drawings from his notebooks.

1981 Lo Cartescacco / Chess playing cards

Lo Cartescacco / Chess playing cards

Playing cards designed by F. Romagnoli bringing together Chess and Bridge, Italy, c. 1981.

1972 Feh Schnapskarten

Feh Schnapskarten

Colourful promotional pack for Feh household and toilet papers.

1993 Hansaplast<sup>®</sup>

Hansaplast®

Advertising pack for Hansaplast, with comic courts sporting sticking plasters.

1988 Lorilleux International

Lorilleux International

Promotional pack for Lorilleux International’s Lotus inks, with designs by James Hodges.

1986 B. Braun-Dexon<sup>®</sup>

B. Braun-Dexon®

Publicity pack promoting B. Braun-Dexon’s atraumatic needles, with non-standard courts and pips.

1991 54 Affiches Retro

54 Affiches Retro

54 different old French advertising posters, mainly for travel and health products.

1989 Il Vostro Destino

Il Vostro Destino

Italian fortune-telling pack produced by Viassone and later by Masenghini.

1970 Loewe: Moda Europea Siglo XVII

Loewe: Moda Europea Siglo XVII

Luxury pack for the Spanish fashion house Loewe, with 17th century costume designs by Margot Hamilto...

1978 San Paolo Shakespeare

San Paolo Shakespeare

San Paolo Shakespeare, Italy, 1978

1993 Le Carte di Forattini

Le Carte di Forattini

Political caricatures by Giorgio Forattini published by Arnoldo Mondadori Editore, Italy, 1993.

1983 San Paolo Chekhov

San Paolo Chekhov

Characters from Chekhov’s plays designed by Paolo Fresu for San Paolo Istituto Bancario, Italy, c.19...

1965 ČZ playing cards

ČZ playing cards

Advertising pack for the Czechoslovak motorcycle factory Česká Zbrojovka.

Storia del Fascismo - gioco di carte

Storia del Fascismo - gioco di carte

‘Storia del Fascismo’ playing cards depicting persons, symbols and artifacts associated with Italian...

1987 Bischofszell

Bischofszell

Advertising pack for the food producer Bischofszell, designed by Heinz Looser-Brenner, with non-stan...

1975 Scheffmacher

Scheffmacher

Advertising pack for Scheffmacher, master painters in Schaffhausen, with comic designs by Fritz Bünz...

2003 The Lovers playing cards

The Lovers playing cards

Reproductions of old postcards with romantic messages for Valentine’s Day.

1985 I Gatti Originali di Evelyne Nicod

I Gatti Originali di Evelyne Nicod

Etchings of cats on a set of major arcana created by Evelyne Nicod.

1968 Knoll International

Knoll International

Geometric designs by the French artist Jean Garçon for Knoll International, the furniture company.

1978 Carte Osteologiche

Carte Osteologiche

Skulls and bones of all descriptions have become the suits and pips in this 40-card pack from Italy....

1973 Marcello Morandini

Marcello Morandini

Modern designs by Italian artist Marcello Morandini using the simplest of forms and colours.

1980 SEMP playing cards

SEMP playing cards

Modified Anglo-American courts advertising a French medical publishing company.

2017 Campari playing cards

Campari playing cards

Publicity pack for Campari, designed for the Portuguese or Brazilian market.

1985 Hôtels-Grils Campanile

Hôtels-Grils Campanile

Publicity pack for the Campanile hotel and restaurant chain featuring French provincial costumes, wi...

Brooks dna playing cards

Brooks dna playing cards

Brooks dna playing cards produced by Gemaco for Brooks running shoes.